PR + MEDIA RELATIONS
Material Development / Copywriting
Core media messaging
Social Media Content Development
Photographer recommendations, image selections
Identify and pursue angles and key targets to highlight client, unique assets and message points through earned media opportunities, placed media opportunities, including newsletters, blogs, etc.
Paid placements including advertorials, sponsored content, etc.
Media outreach and coordination
Interview preparation and media training
Media Reports and Measurement
Strategic alliances or sponsorship with brands, non-profits, ambassadors or other partners that can add value to the campaign and help reach target audiences
Brand presence at industry events
Alignment with branding experts, social media strategists, event developers, media buyers and all communications and marketing teams and goals to support or direct overall campaign
Power Collective is aligned with in-market agencies across Latin America and Europe to offer international campaign activations with